Community Liaison Job at Hutchinson Regional Healthcare System
Build and maintain profession relationships with referral sources such as physician offices, hospitals, care facilities and community organizations. Promote agency through marketing and educational efforts to establish a strong presence in communities services are provided.
Actively participates in outstanding customer service and accepts responsibility in maintaining relationships that are equally respectful to all.
Actively participates in outstanding customer service and accepts responsibility in maintaining relationships that are equally respectful to all.
ESSENTIAL FUNCTIONS:
- Development of marketing strategies for current and new products or services.
- Plans and conducts regular educational seminars to promote Agency, its staff and its programs
- Creates strong relationships with partners to include physicians, community members, businesses and the media.
- Function independently with high-energy and creativity are personality traits that are necessary to be successful with this role. As well as being detail-oriented and possess the ability to multitask daily.
- Maintain social media presence, website information, quarterly newsletter and correspondence with referral sources.
- Maintains relationships with facility and doctor office personnel, education on the agency services and build referral base.
- Attends community meetings to represent organization, promote services and participate as appropriate for community awareness.
- Develops advertising and responsible for placement in appropriate media venues.
- Plays an active part in the Corporation’s service area through membership in the Chamber of Commerce, Rotary Club, or other suitable community organizations.
- Abides by the Health Insurance Portability and Accountability (HIPAA) privacy and security regulations regarding all aspects of Protected Health Information (PHI).
MINIMUM KNOWLEDGE AND SKILLS REQUIRED:
- Computer and keyboarding skills.
- Knowledge of basic marketing techniques and public interaction.
- Demonstrated ability to communicate effectively
PREFERRED KNOWLEDGE AND SKILLS REQUIRED:
- Previous marketing and experience.
- Must have excellent communication, both written and verbal, and interpersonal skills.
REQUIRED BEHAVIORAL SKILLS:
- Integrity:
- A personal presence which is characterized by a sense of honesty and the willingness to do the right thing.
- The ability to role model, inspire and motivate others to promote the philosophy, mission, vision, goals and values of Hutchinson Regional Healthcare System.
- Compassion:
- A personal presence which is characterized by a sense of caring that is reflected in a high level of empathy and customer service with all that we come in contact.
- Ability to manage conflict, consider other points of view, and offer alternative solutions without jeopardizing overall project direction and the ability to manage customer expectations.
- Accountability:
- Demonstrated track record of ownership of situations, projects and issues.
- Able to work autonomously and have a high degree of flexibility to adapt to changing projects, priorities and work volumes.
- Respect:
- Demonstrated ability to collaborate with a diverse population.
- Treat all internal and external customers with a positive, proactive service orientation.
- Excellence:
- Strong communication and presentation skills with a proven ability to influence and lead teams to conclusion/decision making.
- Proven ability to think strategically but also must be able to lead day-to-day tactical processes.
- Demonstrated ability to manage and provide coaching and leadership on complex projects.
- Must be able to lead and/or facilitate process improvement.
MINIMUM EDUCATION AND EXPERIENCE REQUIRED:
- Bachelor’s degree in Business Administration, Marketing or related field.
- Experience in identifying, analyzing, developing and promoting business opportunities
- 2+ years’ experience in marketing preferably in a healthcare related environment.
PREFERRED EDUCATION AND EXPERIENCE:
- N/A
REQUIRED LICENSE/REGISTRATION/CERTIFICATION:
- Kansas State Driver’s License
- Auto Insurance equal to or greater than the Kansas insurance requirements.
PREFERRED LICENSURE OR REGISTRATION:
- N/A
We offer competitive pay, a generous benefit package and a reason to be proud of what you do, every day.
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