Measurement Manager Job at Decoded Advertising
The Data Solutions team is responsible for automation and scaling of the data analysis & reporting efforts for Decoded Media. The Measurement Manager will be responsible for ensuring that our clients are making the most optimal investment decisions, driven through advanced media measurement ranging from algorithmic MTA/MMM through to design and implementation of causal experiments. This individual is data-driven and curious, from scrutinizing existing measurement approaches to determining where we can cut media waste, all with an eye to growing revenue on behalf of our clients.
With expertise in all aspects of media measurement, you will be a key stakeholder embedded within our largest client teams to drive decision making based on robust data analysis. Working cross-functionally, you will be in close collaboration with our Media Solutions and Activation teams to optimize both short and-long term media performance.
RESPONSIBILITIES:
- Collaborate with internal stakeholders on the Media Solutions & Activation teams to lead development and implementation of client learning agendas
- Write R or Python code to execute robust statistical analyses & modeling
- Vet the robustness of measurement methodologies from media platforms and/or client partners
- End-to-end execution of media experiments, from initial experimental design through to final presentations to client stakeholders
- Facilitate client revenue growth by collaborating with our Media Solutions & Activation teams to generate data-driven media plans and optimizations
- Develop client relationships with in-house and agency Analytics team members
EXPERIENCE REQUIREMENTS:
- Minimum 3 years of experience in data & analytics roles, with specific experience in Marketing/Media preferred
- Technical expertise in Excel & R; strong proficiency in SQL/Python recommended
- Background in media measurement, including MTA, MMM, and randomized experiments
- Strong written and verbal communication skills, with an emphasis on presenting complicated analyses to potentially non-technical audiences
- Demonstrated record of excelling in previous roles & responsibilities
- Bachelor's Degree in Statistics or Economics, or a related field
Compensation
The anticipated salary range for this position is $110,000 - $120,000 annually. Salary is determined by a combination of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography. A range of medical, dental, vision, 401(k) matching, generous paid time off, and other benefits also are available.
About The Company
Decoded, now part of Media.Monks and S4Capital, is a full-funnel marketing, advertising and design company creating breakthrough campaigns with unrivaled performance. Challenging convention, it took some of the best talent from strategy, creative, media, design and the DTC world and put together a new way of working to bridge the gap between meaningful storytelling, data-led optimizations and commerce. Decoded services global clients like T-Mobile, Intuit, Visa, CareerBuilder and SC Johnson from its offices in New York and Los Angeles.
Decoded Advertising is a new kind of agency, built from the ground up by award winning creatives, top data scientists and cutting-edge media people willing to defect from the old agency model to create smarter work. Decoded has the first truly integrated creative, tech and media process designed to drive better performance for clients by uncovering the levers that produce powerful ideas and drive real media performance. A spirit of curiosity, relentless creativity and data informed decision making define our culture and people.
In everything you do, you will be data driven at heart, leveraging core statistical principles to help us separate the signal from the noise, and ensure your strategic decisions are backed with analytical rigor.
#LI-DM1
Our Benefits & Perks
- Competitive Salaries
- 100% employer-paid medical, dental, and vision insurance for employee and dependent(s)
- 3% 401k employer match from the start
- Unlimited PTO and Summer Fridays
- Career Training and learning opportunities
- Generous Fully Paid Parental leave
- Relaxed Flexible Hybrid working environment
- Work From Home, WiFi & Mobile Stipend
Values
MISFITS WELCOME.
We don't want more of us, we need more of you. Because building something new requires new inputs, perspectives, personalities, skill sets. Helmets available upon request.
STAY CURIOUS.
Adventures don't start with answers. We move forward by questioning, wondering and learning. We ask "why" and "what if." Together, we'll discover what's next for creativity, media and marketing.
BE BRAVE ENOUGH TO FAIL.
Innovation requires experimentation. Experimentation relishes failure. With a bias toward action, leaps of faith and even some discomfort, chase down ideas, try new things – we got you.
IDEAS OVER EGOS.
In order to uncover what works, we need to make. A lot. So we put ideas above all else: titles, egos, pedigree be damned. We all work in service of great ideas.
TAKE PRIDE IN EVERYTHING YOU.
This is our company. Everything you do represents all of us. Obsess the details, sweat the charts, invest in your ideas. Let's build something to be proud of, piece by piece.
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