TrueSense Marketing is expanding our direct mail media, traditional media, and merge/purge operation and is seeking a knowledgeable leader to fill the role of Media Acquisition Operations Director.

As the Media Acquisition Operations Director, you will work closely with our Media Planners, Media Buyers, Account Management teams, and Data Services teams to plan and execute direct mail and traditional media purchases. This role will also manage merge/purge projects, interfacing with account teams and data teams to produce accurate mergers, as well as owning and executing the QC process. This role also includes direct supervisory responsibilities for a small, seasoned group of media professionals.

The successful candidate will have hands-on experience with merge/purge operations, is proactive with projects and deliverables, and has a growth mindset. They have a strong sense of urgency and the ability to manage competing priorities in a fast-paced remote environment.

Essential Functions:

• Directly manages a small and experienced team of direct mail and traditional media buyers
• Collaborates with client teams, project managers, strategists, and data specialists to execute acquisition campaigns
• Writes merge/purge instructions, translates direction from client teams to programmers, and performs quality control on merge/purge campaigns
• Reviews, QC’s, and sends necessary reports to client teams, strategy teams, and outside vendors
• Analyzes merge outcomes and makes recommendations on changes to merge strategy and processes for improved outcomes
• Contributes to ongoing process improvements
• Supports the team by leaning in when additional hands are needed
• Stays apprised of media industry landscape, latest technologies and offerings, and industry standards, sharing with the broader team
• Other media related responsibilities as assigned

Required Education and Experience:

• 7-10 years’ experience with direct mail media operations
• Detailed knowledge of merge/purge workings and strategy
• Familiarity with non-profit direct mail fundraising
• Familiarity with traditional media preferred.
• Prior experience managing people preferred.
• Expert in Microsoft Excel along with proficiency in the remainder of the Microsoft Office Suite (Word, PowerPoint, Teams)
• Detail-oriented with proven ability to work independently while juggling priorities and completing all responsibilities on time at a high level.
• Excellent verbal and written communication skills

NOTE: This position is remote, hybrid, or working in office (employee's choice). We are based in Warrendale, PA. Minor travel for training or meetings may be required.

We offer a comprehensive package including Medical, Dental, Vision, Life, 401(k) + match, STD/LTD, generous PTO, Parental Leave, EAP, and 11 Holidays. Employees enjoy participation in our employee engagement activities and Diversity, Equity, & Inclusion group. EOE

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