Media Supervisor, Paid Social Job at Havas Group
Agency :
Havas Edge Boston
Job Description Summary :
The Media Supervisor, Paid Social is responsible for the day to day management of the tactical paid social media plan and its proper implementation, working to activate the client’s channel specific media strategy. You will partner with the leaders of the team and will organize and manage workflow to ensure that advertising schedules run smoothly, and performance exceeds expectations. In addition, you will partner with internal teams to ensure strategic direction and goals are achieved and reflected in the tactical paid social media plan recommendations.
The Media Supervisor, Paid Social will help coordinate delegated tasks for the Paid Social Media Buyers and Associate Digital Buyers to fulfill all paid social media planning and buying, analysis and activation requests. You are also expected to maintain a high-level knowledge of your clients’ line of business by staying on top of industry trends.
Job Description :
WHAT YOU’LL DO
- Demonstrate a strong understanding of the client’s business, the business problem-to-solve and the Paid Social consumer journey
- Manage and assist with the day-to-day activities associated with fulfilling the paid social media plan strategy and achievement of the media plan goals with inputs from the Media Strategy and Comms team, Account Management and Analytics
- Determine the optimal strategic and tactical performance campaign approach for paid social media buys
- Development and writing of client facing paid social media plan recommendations including plan presentations with accompanying flowchart, KPIs and budgets details.
- Lead collaborative, productive working relationship with Account teams, other media teams, Strategy and Comms and Havas Edge Affiliates to ensure media strategies are being delivered and campaign goals/client needs are being met
- Closely supervise the implementation and execution of paid social media plans, which includes flowcharting, budgeting, scheduling and establishing benchmarks for control KPIs, CPA, etc.)
- Advocate and promote Paid Social media across agency teams to establish though leadership, workflows, protocols and consideration
- Accountability for accuracy and media intelligence and thought leadership (paid social syndicated insights, RFPs, etc.)
- Grow a high-level of understanding of social ad specs, new/beta at features and best practices for executing complex paid social ad campaigns
- Manage client requests ((i.e., plan changes, budget changes)
- Evaluate and assess media performance in order to determine the extent to which the original media objectives, strategies and KPIs were accomplished
- Provide Paid Social junior team members with direction and assign tasks
- Maintain quality control while ensuring projects are produced completely, correctly, accurately and efficiently
- Stay apprised of industry standards, new media programs/opportunities and can advise on new ways to reach targets
- Troubleshoot tech issues at all stages of the campaign process from implementation through execution and reporting
- Monitor campaign performance, pacing and conduct performance analysis on a regular basis
- Delivers in-depth analysis to wider agency and client teams, updating them regularly on campaign performance and best practices in social
- Supervise and motivate staff; promote agency teamwork
- Work closely with Analytics to gauge campaign KPI success
WHO YOU ARE
Minimum Requirements:
- Minimum of 4-5 years’ experience in managing and executing paid social media campaigns
- You have experience in core online platforms such as Google Ads and Facebook Business Manager
- You have proven operational experience within Facebook/Instagram, LinkedIn, Snap Ads, Reddit, etc. implementing ads, making optimizations, doing analysis, etc.
- You have a solid understanding of paid social media research and how to leverage data
- You understand the elements of strategic marketing performance planning and can actively participate to deliver against it
- You are familiar with the principles of marketing and advertising, media concepts and terms, creative, and budget requirements
- You demonstrate a complete understanding of agency planning procedures and internal capabilities
- You show proven success in establishing, building, and maintaining relationships with clients
- You have demonstrated success in "owning" high-quality campaigns that have provided measurable and meaningful results
- You can manage multiple projects with short timelines in a fast-paced dynamic environment and experienced in managing projects from concept to completion
- You work well under pressure, while maintaining accuracy, strict confidentiality, and a professional demeanor
- You enjoy interacting with people at all levels of the organization (internal and external stakeholders) and fostering strong cross-functional teamwork
- You have outstanding written and oral communications skills and the ability to think strategically
- You have a high level of attention to detail and organization
- You have a desire and ability to thrive in a fast-paced environment
- You demonstrate high initiative and willingness to assume greater responsibility
- You are self-motivated and productive in both independently and in a collaborative team setting
Preferred Education, Experience, and Skills:
- Bachelor’s Degree in Marketing, Advertising, or related field of study
- You are advanced in Microsoft PowerPoint (i.e. deck building) and Microsoft Excel (i.e. Pivot Tables, VLOOKUPs), with the ability to analyze data and draw conclusive insights
- You have experience working in a media planning capacity for an agency or advertiser
- You have prior experience overseeing media bookings and oversight of financial tracking
- You have experience in managing, training, and mentoring junior staff; ability to set clear objectives and day-to-day priorities for yourself and junior staff members
WHO WE ARE
Build the Business. Build the Brand.
At Havas Edge we influence people to act by combining multi-channel marketing and commerce plus the creative and technology that powers them. Our work results in profitable growth and lasting relationships between customers and our client’s brands.
Havas Edge is an award-winning international performance marketing agency with a proven track record of helping clients succeed. We're an integrated agency that embraces every media channel, a creative powerhouse that loves data and analytics, and a passionate partner committed to giving clients more for less. With expertise across all digital, broadcast and media domains, we help our clients build their businesses and brands - in that order.
Havas Edge is also part of the Edge Performance Network, a full-service, global performance marketing network. The Edge Performance Network offers clients expertise in all aspects of performance marketing, from analytics to strategy, creative and production, media planning and buying across all channels, as well as the industry’s best attribution and modeling capabilities.
We are a full-service, direct response agency, headquartered in Carlsbad, CA with offices and affiliated offices in Boston, MA; London, UK; Los Angeles, CA; New York, NY; and Paris, FR.
Skills :
Contract Type :
Permanent
Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.
Due to high volume of applications, only eligible or matching candidates will be contacted by us.
Please Note :
www.epokagency.com is the go-to platform for job seekers looking for the best job postings from around the web. With a focus on quality, the platform guarantees that all job postings are from reliable sources and are up-to-date. It also offers a variety of tools to help users find the perfect job for them, such as searching by location and filtering by industry. Furthermore, www.epokagency.com provides helpful resources like resume tips and career advice to give job seekers an edge in their search. With its commitment to quality and user-friendliness, Site.com is the ideal place to find your next job.