Web Content Coordinator Job at Gator Cases
We need an attentive and productive Web Content Coordinator to help us develop an undeniably engaging online presence and make our website an interesting and educational source of information for everyone who visits it.
As our Web Content Coordinator, you will oversee the development and publishing of all content on our websites. Additional responsibilities you can expect as a Web Content Coordinator at our company include analyzing links and content to make sure information we put out is accurate and user-friendly, ensuring our website is compatible with every browser and device, and writing and editing web pages using the WordPress and WooCommerce platforms.
Responsibilities
- Build and manage a long-term content schedule
- Review and edit content prior to publishing
- Monitor and update our website’s static pages when necessary
- Analyze links and content to make sure the info we provide is accurate and easily understandable
- Write and edit web pages using a WordPress and WooCommerce framework
- Ensure all website plugins are up-to-date and research effective ways to expand the capabilities of our customer experience through WordPress extensions
- Import eComm data and make sure all data is clean and accurate across multiple brand websites
- Coordinate product information updates with our product and customer services teams and check that all pricing is accurate
- Track and improve key benchmarks for website performance (i.e., bounce rate)
- Identify new opportunities to expand our website based on business growth and adaptations
- Develop and launch landing pages associated with ongoing, short-term marketing initiatives
- Test and track the efficacy of custom links
- Be a liaison to our outsourced web development teams
Requirements
- 3–5 years of experience in web-content-related roles
- Skill with modern web hosting platforms (WordPress, Squarespace, etc.)
- Knowledge of WooCommerce and eCommerce plugins on the WordPress platform
- Knowledge of leading web hosting plug-ins and how they can be applied to our content processes
- Familiarity with HTML, JavaScript, CSS, and XML
- Extensive knowledge of SEO practices
- Familiarity with modern web content models (They Ask, You Answer, Direct Response, etc.)
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