Field Marketing Specialist Job at Alcor Solutions Inc.
Alcor Solutions Inc. is a technology implementation and system integration company focusing on Commercial and Enterprise technology projects and professional staffing in enterprise applications, systems integration, IT Service Management, and enterprise collaboration/mobility domains. Alcor Solutions is an Elite Partner of ServiceNow. Alcor also partners with AWS, Microsoft, Oracle, and other technology platforms.
Alcor is growing rapidly and is searching for an experienced Field Marketing Specialist to be based in Dublin, CA.
The ideal candidate will be highly skillful in the following responsibilities.
Responsibilities
· Coordinate delivery of trade show materials labor needed to set up for even
· Plan and execute targeted regional in-person events throughout North America that build pipelines and drive revenue
· Track campaigns and results to measure program success
· Drive together with the Marketing Team and work closely with other Regional Sales Executives to support the development and implementation of effective Marketing Go-to-market plans and Marketing Campaigns. Should be able to conduct competitive research
· Drive Brand awareness and Thought leadership in working with Alcor marketing team and building a corporate communications plan and executing it
· Provide event execution support – act as a project manager to ensure appropriate materials are provided/shipped to the event organizers, provide onsite event set-up/wrap-up as needed
· Create an integrated digital marketing campaign
· Organize team meetings for each event
· Project manage the set-up of landing pages, registration, e-mail campaigns, timelines, and deadlines
· Partner with the Events sponsorship sales manager on a tabletop exhibits program
· Conduct webinars and forums for Alcor
Qualifications
· Bachelor's Degree in Marketing/Business Degree required, MBA or advance degree preferred. Excellent verbal and written communication skills.
· Strong ability to work cross-functionally and cross-regionally in a fast-paced, high-energy environment
· Communicate and educate regional sales teams regarding new and planned marketing activities to ensure they understand how to leverage them
· Working with third-party channels, including online social communities, sales partners, and user groups, , to serve as a delivery (presentation) interface for standardized marketing event kits for high-volume program initiatives
· Manage projects ranging from upgrade campaigns, competitive campaigns, worldwide product launches, Alcor corporate campaigns, creative development with in-house team, e-marketing programs, webcasts, segmentation plans, web page & newsletter copy, materials kit packaging, collateral (print and multimedia) development/management
Minimum 2 years of events and digital marketing experience (B2B experience preferred), preferably with a focus on high tech/or IT consulting.
Job Type: Full-time
Pay: $54,847.00 - $61,523.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee assistance program
- Employee discount
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
Ability to commute/relocate:
- Dublin, CA: Reliably commute or planning to relocate before starting work (Required)
Experience:
- Field Marketing: 2 years (Preferred)
- Events management: 2 years (Preferred)
Work Location: One location
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