One line job description

“The Marketing Director will champion the internal and external voice of the organization.”

To help reach the Phoenix area for Jesus and build Cornerstone’s brands, the Marketing Director will lead the way in managing all marketing initiatives. This role drives growth of the overall brand through email marketing, web development, creatively managing and growing our social media accounts, along with all internal marketing efforts to drive growth and engagement.

Who you are:

A Gifted Creative – The ideal candidate will be someone who is passionate about leveraging web, film and print communications for life-changing impact. They will proudly steward resources that lead to producing compelling, high-quality content being accessed by people around the world.

An Air Traffic Controller – The ideal candidate for this position will be able to manage the flow of a team with projects constantly being initiated, under development, and in deployment. They will thrive in helping to keep the team moving and functioning in healthy and improving systems.

A Strategic Marketer – The ideal candidate will be someone that that can dream up new and innovative ways for the organization to expand its reach and impact.

A Voice Protector – The ideal candidate will be someone who relishes protecting the voice and brand of the organization.

A Best Practices Ninja – The ideal candidate will be someone who has had agency level experience and exposure. They will naturally listen to and learn from thought leaders and industry innovators as they guide the creators on their own team.

Here's a peak at the culture of Cornerstone...

What you will do:

• Research, design, build, test, execute, and report on email & text marketing campaigns
• Version out creative assets from design team to work for email and paid ads
• Create workflows to prepare and launch email campaigns
• Analyze email campaign data and make changes to enhance their effectiveness
• Plan, execute, and report on digital ads for Facebook, Instagram, and Google
• Pay close attention to the details of a campaign, its goals, and targeting
• Partner with our external design team to produce, maintain, and modify websites and user interfaces under tight deadlines
• Analyze web performance data to spot trends that can lead to recommendations of future optimizations
• Collaborate with internal teams to design, develop, and implement digital projects
• Stay up to date on emerging technologies
• Social Media coordination for all Cornerstone brand accounts
  • Create, schedule, and post content
  • Responsible for gathering and/or taking all imagery needed for posts
  • Monitor and moderate Twitter, Instagram, Facebook & TikTok accounts, including interaction with followers, answers to questions, DMs, or Facebook messages within 12 hours after posting
  • Consistently brainstorm, implement, and evaluate new ideas for fresh social media content
  • Monitor and report key social media metrics, statistics, and insights
  • Closely monitor marketing, social media + technology trends and make recommendations based on new developments
  • Proactively work with other teams to gather information and create plans for communication

Experience you have:

• Has a degree in Marketing, Communications, or a similar field
• 2+ years of experience in digital marketing and advertising or relative college experience
• Has worked in a digital, communications or other marketing equivalent environment
• Experience with web development, email marketing, and general digital marketing best practices
• Has managed at least one brand’s social media account, with preference towards experience in managing multiple accounts simultaneously

Skills you have:

• Familiarity
  • HTML and CSS
  • Rock RMS a plus
• Understands website metrics and best practices
• Has strong copywriting, written, and oral communication skills; attention to detail with particular regard to spelling and grammar
• Strong Excel/spreadsheet management skills
• Able to work with people to develop marketing goals and evaluate results
• Good at problem-solving and communications
• Is highly organized, self-motivated, and proactive
• Able to perform job duties with a sense of urgency

Opportunity statement:

Cornerstone’s employment policy is to provide equal employment opportunity for all qualified employees and applicants without regard to race, color, sex, age, or national origin. The Church does however, reserve the right to employ persons who have a Christian background and align with the vision, values, and doctrinal statement of Cornerstone Christian Fellowship. Each employee must be a member of Cornerstone supporting the vision and values of the church.

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